Wednesday, April 21, 2010

Dynamics of Decision Making

In chapter 12, on page 345, a section titled, “Dynamics of Decision Making” caught my attention. The reason this caught my attention is because decision making is an enormous factor on our lives. Each decision can hold intended and unintended consequences or rewards. Not every decision will change a person’s life, however it is important to remember that one choice has the ability to do so. It is for this reason that I wanted to better understand the dynamics related to the decision making process.

The book describes decision making as, “part science and part art.” The science of decision making is the more important factor because it addresses the expected result whereas art is related to intuition and a person’s ethical perspective of the situation. However, it is important to include both aspects to the decision making process. By including both science and art to the equation, one can increase the likeliness of meeting their goal without compromising their integrity.

It seems that in today’s business world, many people focus on the science of decision making and forget about the art. Repeatedly we are reminded of situations in which ethics were ignored because they interfered with accomplishing the goal. Such high pressure to succeed in today’s world makes it more convenient to ignore morals, so it takes a stronger individual to avoid this temptation.

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